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BoB and Iberia join forces to create a “luggage-free” flight experience

BoB and Iberia join forces to create a “luggage-free” flight experience, the Spanish start-up that leads the new way of flying post-covid and that offers passengers to check-in their bags from home and go to the airport luggage-free, takes a step forward and integrates its service with Iberia.

This collaboration arises under the commitment of both companies to join forces and offer a safer and more comfortable experience to their customers, given that they will now be able to travel “luggage-free.” Iberia‘s partnership with is part of its innovation and digitization strategy to implement a touchless or contactless travel experience.

Checking in luggage online and avoiding luggage in the cabin to minimize contact on board are some of the recommendations of the European Aviation Safety Agency in the face of COVID-19. Furthermore, according to IATA, 42% of travelers show their concern about queuing to check-in their luggage, which has led both companies to initiate a collaboration agreement to facilitate this process for Iberia customers.

Carrying your luggage has never been easier

From now on, all travelers who have a flight operated by Iberia, departing from the airports of Madrid (MAD), Barcelona (BCN), Gran Canaria (LPA), La Coruña (LCG), and Bilbao (BIO), will be able to book services during the Check-in process at This functionality allows passengers to enjoy a baggage pick-up and check-in service and, thus, go directly to the boarding gate, without carrying any weight and without waiting at the check-in counter, which also increases their safety while being at the airport. In the near future, plans to increase its presence in Spain and operate in additional Iberia destinations.

Once a user books, the process is very simple, comfortable, and safe. drivers go to the previously selected place, at the chosen time, to pick up the luggage, and verify the identity of the client following international air security protocols. The suitcases are then disinfected and sealed to ensure that they cannot be tampered with and, finally, they are transported to the airport where they get disinfected again before being checked in. The traveler only has to collect his or her luggage directly at the baggage claim at the destination airport.

Félix Campano, CEO of, states that “it is the first time in the world that a full integration of luggage transport services has been carried out in the flow of an airline. This agreement with Iberia is key to the evolution and growth of since it allows us to access a large part of the airline’s passengers directly while offering them the possibility of booking our services in a comfortable and simple way.”

Moreover, Alberto Terol Conthe, Senior Innovation Manager of Iberia adds that Iberia‘s commitment to open innovation by the hand of start-ups has found in a great technology partner that has allowed us to offer our clients new remote baggage collection services in an agile way and with very tight development deadlines.”

In addition, on flights operated by Iberia arriving at Madrid airport (MAD), customers will have the option of also booking baggage collection and subsequent delivery directly to their home or destination point in the city. is available from 20€ and will be offered free of charge to the most passionate travelers, those who have the Iberia Platino, Iberia Infinita, and Iberia Infinita Prime card.